Managing negative keywords in Google Ads can be annoying at times, and there are some keywords that you’ll always want to include. Here’s that list!
Posted in Marketing
Setting up Google Analytics Audiences
Getting started Audiences can be found in the Properties section of your Google Analytics admin section. To get there, click on the gear icon (labelled Admin) in the lower left and in this new pop-over select the Account and then the Property for which you want to add...
The digital marketing jargon dictionary
Digital marketing is one of the most jargon-laden industries when it comes to this space. We love our TLAs (Thee Letter Acronyms), funnels and blast our stakeholders with data expecting them to just understand. This is by no means a comprehensive list, and will be...
Data-driven UX with Google Analytics
We’ve all heard that “data is gold”, and this is no different when it comes to user experience design.
3 Simple Steps for Creating Original Content
Creating original content can be hard, but follow our 3 Simple Steps for Creating Original Content and you will always have original, engaging content.
